Ruben was born and raised in Cordoba, Argentina, one of the main dairy provinces. After graduating from Cordoba University, he was involved in research projects related to ruminant nutrition, grazing management, and forage conservation at the National Institute of Agricultural Technology of Argentina. This experience took him to University of Wisconsin at Madison where he obtained his Agronomy and Dairy Science master’s degree focusing on Dairy Nutrition.
Upon his return to Argentina, he worked initially on the dairy industry of Argentina and then his hired as a ruminant business manager at Trouw Nutrition for South America, Central America and the Caribbean which gave him a peculiar experience of different production systems and agroecological conditions.
Ruben focused on production efficiency through and the impact of farm management and nutrition from birth through lactation. He enjoys the complexity of the dairy production system and is passionate about pursuing alternatives to generate simple and sustainable solutions for his clients.

His motto is that the building blocks of great herd health, high milk production and reducing feed costs starts with high-quality forages. Aaron understands that the dairy farms of today are far more complex than yesteryear and that as a management team member he must look at all pieces of the puzzle and engage all members of the dairy’s management team, to make the dairy more efficient and profitable. He enjoys the dynamics of working with different personalities as a collective team toward a common goal. Aaron also takes time to be involved in youth dairy activities and understands they are the future leaders. He enjoys spending time educating kids and the public on what dairy farming is all about.